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September 22 Don't they have editors for these things?I just saw a Maaco commercial on TV. You know, the 99 cent paint job company that repaints your car with something akin to Krylon.
They're advertising their *NEW* body shop repair service - "Cosmolision Service" or some such thing. Considering the quality paint jobs they do, I'm sure their body work is top-notch. Ahem.
Anyway, the guy talking about the body work service says (and I quote):
"You won't even know it's been repaired."
Meanwhile, I struggle for air because I'm laughing so hard, and when I eventually gain enough breath to yell at the TV, I shout, "Damaged! You mean 'you won't even know it's been damaged!'"
I kept hoping the commercial would end with a guy looking at his beat up Ford Tempo and his receipt from Maaco shouting at the guy on screen, "THIS has been repaired? I can't even tell! Did you even look at it?! The front end is hanging OFF!"
August 16 What shall we do with a drunken Toyota ad exec?Has anybody else seen this?
The TV is on in the room while I'm working on the computer and I hear a very dramatic orchestral
What shall we do with a drunken sailor?
What shall we do with a drunken sailor?
What shall we do with a drunken sailor?
Ear-ly in the mornin'...
 (Well, actually I only hear the words in my head, but the tune is definitely coming from the TV.)
It is the most over-the-top melodramatic rendition of "Drunken Sailor" that I've ever heard - so much so that I imagine the orchestra is trying hard not to laugh as they play it. What on earth is this?
It's a Toyota commercial.
Uh... are they kidding? Did the ad agency not realize what royalty-free song they were using, or did they think that the general public just wouldn't catch on? It is truly the most bizarre, unexplainable commercial I've seen from a major corporation in years.
"You can get the fabulous economical Toyota Crayola with 41 mpg..."
Tie 'im to the mast until he's sober,
Tie 'im to the mast until he's sober,
"Act quickly bofore you miss your chance to make a great deal on a new Toyota!"
Tie 'im to the mast until he's sober,
Ear-ly in the mornin'...
What's next? Rule Britannia in a Rice Crispies commercial?
UPDATE (8/31/2005):
I have had enough of this idiotic commercial, as it keeps appearing every commercial break. Apparently, I wasn't the only one to notice. As for the NFL Films link, that was news to me. I've never heard this song in reference to the NFL, but the NFL admits to stealing the tune from the sea chanty (they kind of had to, it's only as obvious as the sun.) And as far as "regional" sensibilities go, I'm from Oklahoma, and I still knew the tune as the original old sea chanty. It's the ad company / Toyota that are the ones who are insular and ignorant of the cultural context, not me.  Arrrr, landlubbers, ye best be buying yon Camry, Mateys, or ye'll be a' keel-hauled! Arrrr! |
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